Max- fine's profile

天猫-奢品 推广Motion



项目介绍 
Project introduction


圣诞进入倒计时啦!来提案一份新的色彩。我和小伙伴为 (超级品类日联合超级舰长) 制作了奢品提案动态视频。 在舰长奢品类目和天猫微博上宣传播放。舰长有启航的品牌基因,因此整个动态画面我们以空间穿梭的方式去展现不同的奢品品类。​​​​​​​[典雅、艺术、简约、再融合一些抽象的涂鸦]是我们在制作时把握的氛围基调。


Christmas entered the countdown! Come up with a new color. My friends and I made a dynamic video of Tmall Super Category Day & Super Captain. It will be publicized and broadcast in the captain luxury category and tmall Weibo. The captain has the brand gene of sail, so we show different luxury products in the way of space shuttle in the whole dynamic picture. [Elegance, Art, Simplicity, and some abstract graffiti ] is the mood we grasp when making.



                                


                    
    






                               



关于奢品的品类。我们选择 珠宝、首饰、手表、等具有强烈质感的产品作为画面表现元素。
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 根据简约、艺术这样的关键词,我们收集参考了相关风格的建筑设计和艺术展厅的设计。

The category of luxury goods is provided by the business side. We choose jewelry, ornaments, watches and products with strong texture as elements of the picture. 

- Based on key words such as simplicity and art, we collected architectural and art exhibition interiors with reference to related styles.



Key frame
风格帧


Online display
上线展示



天猫超级品类日 / 超级舰长 /奢品动态视频 
上线时间:2021-12-16

Clinet 客户 :天猫 Agency 
代理 :YOUTH CAMP 
Creative design 创意设计 : 赵鹏武
Art Setting 美术设定 : 赵鹏武、李俊
Artist 三维设计 : 赵鹏武、李俊
Graphic Design 平面设计 : 赵鹏武
Compositing 合成 : 李俊




天猫-奢品 推广Motion
Published:

天猫-奢品 推广Motion

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